SmartCompany, Australian online magazine that transmits information and provides resources for entrepreneurs, executives and entrepreneurs, yesterday issued a list of "best and brightest entrepreneurs 2.0 in Australia," count that showed the diversity of products and services offered from their Internet companies, while the criteria and who have had common experiences in the development of their initiatives.
On the one hand, we found that a common characteristic of companies that stand 2.0 for his work in that country that began with a minimum hardware and software spending, and that projects have been used more re-use or new ideas approach and familiar tools to build everything from scratch. In that sense, SmartCompany states that by failing to have required large investments, current economic conditions affect relatively few of these companies, since it is easier to maintain this type of business, which is the most important intellectual contribution the compromised computer.
Moreover, despite the above, indicates that creating an online business remains difficult, and many enterprises remain on the road and do not survive the early difficulties. Hence the interest that has to know what do they have managed to get ahead and succeed in your business and influence in the Australian web 2.0 community.
One is 3eep (read "threep"), a social networking platform for athletes, sports fans, teams, players and their families was launched in October 2006. 3eep offers the opportunity to build on that platform, online brand communities, with the possibility of attracting investment in advertising and sponsorships from companies involved in the sport. In these communities users can share stories through blogs, forums and discussion groups to exchange audio files, photos and videos, as well as convey information about their favorite sports teams, for example. Antulov Rob and Nick are the entrepreneurs behind Gonias 3eep, who argue that flexibility is the key to development of small business, and that had to be adapting its business model to the needs, suggestions and concerns of customers, has meant that even reach into their own service users with the creation of SportsPassion, the online community that allows them to continuously evaluate the effectiveness of the platform that they manage and know the best way to accelerate the increase in income.
It also mentions Atlassian company's mission is "to deliver innovative enterprise software solutions that enable teams working in the knowledge industry to collaborate more effectively and resolve customer problems with brilliant simplicity." Atlassian has 13 000 customers in over 106 countries. Mike Cannon-Brookes and Scott Farquhar, entrepreneurs who at 22 years of age (both) started the business in 2002 with a thousand dollars from a credit card, now have offices in San Francisco, Amsterdam and Gdansk and have received numerous awards among which is being named in 2006 Australian Business of the Year Ernst & Young. The result of this work and its good results, Atlassian recently created the Foundation, whose work is driven by employee ideas to improve society and the environment.
Also draws attention to the supply of RedBubble services, web 2.0 company founded by Martin Hosking, Peter Styles and Paul Vanzella. This is a company that "celebrates the creativity" and makes helping artists find audiences and sell their works. It has sections that encourage interactivity on the site: news from the community of users, groups, forums, a blog, and even a photo page where "bubblers" (purchasers of this particular art gallery) are products that have purchased and thus participate in a drawing for a gift card for use in a future purchase.
What do other Australian entrepreneurs on the Internet can read the article by Brad Howarth, Australia's top web 2.0 entrepreneurs.
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